Sausage Party: Seth Rogen’s R-Rated Cartoon Trailer Plays Before Finding Dory
Oh, hell. The hot dogs are dropping F-bombs.
Seth Rogen has a new animated comedy out, and it's called Sausage Party.
According to Urban Dictionary, a "sausage party" is described as such:
"A party, where girls are outnumbered by guys (by far). So basically, a fuckin boring party where theres no possibility of gettin layed, and where the guys are gettin mad drunk to forget about it."
Rogen's comedy follows a group of supermarket foods, led by one sausage, who find out the hard way what happens after they leave the grocery store.
According to Us Weekly, the trailer for Sausage Party was accidentally shown before Finding Dory in one theater at Brenden Concord 14 theaters in Concord, California.
Initially reported by Entertainment Weekly, parents complained to management at the complex after their kids watched the R-rated preview.
"Playing that trailer was a one-time honest mistake by a theater manager moving screens around in effort to accommodate several large last-minute groups wanting to see Dory,” the movie theater's VP of operations Walter Eichinger told East Bay Times soon after.
“The wrong movie was started by mistake. It was caught soon, but not until the trailer played. We regret it, apologize for it, and we are not happy that it happened.
"We fully realize this trailer is not appropriate for Dory and we would never schedule something like that.
"The trailer for Sausage Party is not and never has been scheduled with Dory.“
Rogen, on the other hand, loved it.
"This made my day," he tweeted with a link to the story.
Co-writer Evan Goldberg admitted that he, Rogen and Jonah Hill came up with the idea while smoking pot on a couch.
"We should make a movie called 'Sausage Party.' What would it be?'" Goldberg told the audience of their conversation during a 2014 Producer's Guild of America panel.
"We would always joke because (the press) would always ask us, 'What are you doing next?'" Rogen added.
"And it became a joke, that we would all say, 'Oh, we're doing a movie called Sausage Party,' because that just sounded like the movie we would all be doing next."
Goldberg explained that it just snowballed from there.
"We started with 'So, it's a bunch of dudes…and Jonah was eventually like, 'what if it was literal sausages?'"
"And then it just became our passion project," he said.
"The metaphor was very 'in your face.'"
"We're literally just playing phallic objects now," Rogen told the audience.
Watch the trailer for Sausage Party below.